For Furniq UK, we fully develpped a multi-channel campaign to launch their Spring/Summer range, with email marketing at its core. To support this, we created tailored content for their website, social channels and email campaigns.
We used social media activity combined with paid advertising to drive traffic to the website, where strategically placed sign-up forms captured valuable contact data. These leads were then nurtured and converted through a targeted email strategy, with 3 to 5 scheduled sends each week throughout the campaign.
Lean handled every element of production, from photography to email design and copywriting, and reworked content into GIFs, short videos and resized formats to meet specific platform requirements.
